Privacy policy

1. Introduction

At Lady Lyka, your privacy is not a checkbox — it is a commitment. We understand that shopping for intimate

wear is a personal experience, and we treat every piece of information you share with us with the same care

and discretion we put into our products.

This Privacy Policy explains what information we collect when you visit ladylyka.com, how we use it, how we

protect it, and the choices available to you. By using our website or placing an order with us, you agree to the

practices described in this policy.

2. Information We Collect

2.1 Information You Provide

• Full name, email address, phone number, and delivery/billing address when you create an account or

place an order.

• Size preferences, wishlist items, and style preferences you voluntarily add to your profile.

• Payment details — processed securely via PCI-DSS compliant payment gateways. Lady Lyka does not

store card information.

• Any messages, feedback, or reviews you submit through our website or customer support channels.

2.2 Information Collected Automatically

• Device and browser type, IP address, operating system, and referring URLs.

• Pages visited, time spent on site, and products viewed or added to cart.

• Cookies and similar tracking technologies (see Section 5).

2.3 Information from Third Parties

If you choose to sign in via Google, Facebook, or other social platforms, we may receive basic profile

information such as your name and email address, subject to the permissions you grant on those platforms.

3. How We Use Your Information

• To process, fulfil, and communicate updates about your orders.

• To personalise your shopping experience — including size recommendations and curated product

suggestions.

• To send transactional emails (order confirmations, shipping notifications, return updates).

• To send marketing communications where you have opted in — including new collections, exclusive offers,

and brand stories. You may unsubscribe at any time.

• To improve our website performance, detect fraud, and ensure platform security.

• To comply with applicable legal obligations under Indian law.

4. Payment Security

All transactions on ladylyka.com are processed through Razorpay, PayU, or other RBI-compliant payment

gateways. These platforms use 256-bit SSL encryption and are PCI DSS certified. Lady Lyka does not store,

access, or retain your credit or debit card details on our servers.

For UPI, net banking, and wallet transactions, your credentials are handled directly by your bank or payment

provider — Lady Lyka receives only a confirmation of payment status.

5. Cookies & Tracking

Lady Lyka uses cookies and similar technologies to enhance your experience on our website. Cookies help us

remember your preferences, keep your cart intact, and understand how visitors interact with our pages.

• Essential Cookies: Required for core website functionality. Cannot be disabled.

• Analytics Cookies: Used to understand traffic patterns and improve site performance (e.g., Google

Analytics).

• Marketing Cookies: Used to deliver relevant advertisements across platforms (e.g., Meta Pixel).

• Preference Cookies: Remember your size, language, and display settings.

You may manage cookie preferences through your browser settings. Note that disabling certain cookies may

affect the functionality of our website.

6. Third-Party Services

To operate effectively, Lady Lyka works with a select set of trusted third-party service providers. These include

shipping partners, payment processors, marketing platforms, and analytics tools. Each partner is bound by

confidentiality obligations and may only use your data for the specific purpose for which it was shared.

We do not sell, trade, or rent your personal information to third parties for their independent marketing purposes.

7. Data Protection & Retention

Your personal data is stored on secure servers within India. We implement technical and organisational

measures — including encryption, access controls, and secure coding practices — to protect your information

from unauthorised access, disclosure, or misuse.

We retain your personal data for as long as your account is active, or as required to fulfil the purposes outlined

in this policy, or as required by applicable law. You may request deletion of your data at any time (see Section 8).

8. Your Rights

As a Lady Lyka customer, you have the right to:

• Access the personal data we hold about you.

• Request correction of inaccurate or incomplete information.

• Request deletion of your account and associated data.

• Withdraw consent for marketing communications at any time.

• Raise a complaint with the relevant data protection authority under applicable Indian law.

To exercise any of these rights, please write to us at __________.

9. Policy Updates

Lady Lyka may update this Privacy Policy periodically to reflect changes in our practices or applicable law.

When we make material changes, we will notify you via email or a prominent notice on our website. We encourage you to review this policy from time to time.

10. Contact Us

If you have any questions or concerns about this Privacy Policy, please reach out:

• Email: __________

• Phone: __________

• Registered Address: __________

We aim to respond to all privacy-related queries within 5 business days.